Websites are crucial in businesses that is why almost all businesses have websites nowadays. Setting up a website and building an online business is a lot of work for business owners. You can get your business up and running quickly thanks to some resources.
However, the “set it and forget it” approach can be useful in some situations but not for your running and maintaining a website. As an extension of your business, your website is often a potential client’s first impression of you. Prospects and customers anticipate that your website will be functional, aesthetically pleasant, and secure. If your website is outdated, difficult to navigate, and riddled with errors, your potential prospects may get the impression that your business is not ready. An unkept website communicates an out-of-date, not customer-friendly, and prone to mistakes business and you do not want those feelings to leave your customers.
Spot An Inefficient Website
Here are the urgent signs your website is turning away potential customers and discouraging your audience to engage with you, which in return costs your business sales and money.
Unattractive Website
Fact: There are currently almost 2 billion websites on the Internet.
It means there you are competing against 2 billion websites for customers’ attention. People may spend more time online than ever before, but you only have a few seconds to make a good first impression and keep them interested in your website.
To grab people’s attention and showcase your business, you need a professional and beautiful website design. A great website has five benefits:
- You only have milliseconds to make an impression, and an appealing website can help you do so.
- According to a study, people are more forgiving of minor usability flaws if a website is visually appealing. People choose aesthetically pleasing products over less appealing ones.
- A well-designed user interface can boost your website’s conversion rate by 200%, while an improved user experience design can boost conversion rates by 400%. A visually appealing website increases sales.
- Your audience sees you are serious about your product and service if you invested in creating a superb website.
- According to studies, emotion drives brand loyalty. As with building a consistent brand identity, the design of your website is key to making an emotional connection with your audience.
Unsecure Website
The biggest reason behind maintaining an active website is obvious: to make sure it is secure and keep hackers at bay. A “Not Secure” warning can instantly kill your business. No customers will want to share their personal and credit card information on an unsafe website. If you are planning to create your website, prioritize getting an SSL Certification.
Non-mobile Friendly
Statistics indicate that mobile web traffic now outweighs desktop web traffic across all age categories. It is critical that your website is compatible with mobile web browsers, as desktop web browsing is declining in popularity. If it does not, they can easily switch to your competitor’s website.
For older websites to function on mobile devices, they may require a complete rebuild. However, the majority of website themes and design studios provide alternatives for optimizing web pages for mobile devices. After you have optimized your website for mobile, ensure that any new pages you add are also mobile-friendly.
Extremely Slow
The speed at which your website loads is a hugely important factor that is often overlooked. In reality, people will leave a site if its pages take too long to load.
Slow websites are often caused by out-of-date themes, large images that have not been compressed, heavy plugins, lots of content, and even malware. In the end, speed kills conversions, so it is important to keep the backend of your website in good shape.
Engage with VALUE Virtual Assistants Website Developers
We understand fully your needs and then pair you with a suitable web developer. You only need to provide instructions for your website and collaborate with the developer until the site is updated.
The majority of virtual assistant web developers strive to boost your website’s ranking. There are several factors that must be considered when creating an excellent website. The difficult and labor-intensive process of web creation is the primary reason business owners engage virtual assistant web developers.
Websites should be regularly updated to keep up with the competition and maintain (or increase) their SERP ranking. To maintain your website current, you would need a virtual assistant website developer to improve its appearance, security, compatibility with devices, and improve its overall user experience
It is clear that the current market trend calls for creative website designers and developers. Newer website designs and dynamic interfaces are required for modern business websites. Hiring in-house creatives can help your company reach this goal, but if you are on a high budget, hiring one can be challenging. On the other hand, a VALUE virtual assistant can update and maintain your business website for you at a far lower cost.
Why not enlist the aid of a virtual assistant? Request a free 15-minute consultation to get your hassle-free website development underway.
