Technology has irrevocably altered the way the world conducts business and the COVID-19 pandemic has propelled outsourcing, remote work, and virtual assistants in the global market scene. For small business owners, going digital and remote can be challenging. But the digital marketing, e-commerce, and remote workforce are here to stay and this may be your shot to expand your business with a bilingual virtual assistant.
A virtual assistant is a valuable asset to your business.
We have previously discussed how businesses – small and big, wrestle with the negative impacts of the pandemic. However, many businesses too were able to adapt and adjust to the changing economic landscape and the Internet has become the most powerful ally of business owners.
More and more businesses are adjusting their business to the digital platform every day and a bilingual virtual assistant can advance the growth of a business even faster.
Bilingual virtual assistants are the key to expanding your market.
If you want to open up your business to a whole continent, hiring a bilingual Spanish virtual assistant is your best bet. There are 471 million Spanish speakers and tapping into that enormous market can speed up your business growth and revenue.
This can be very important for the long-term success of your business. While it’s true that most people who speak another language can also speak English very well, having someone who can do the first meeting in their native language can make the person more likely to want to do business with you. The Spanish consumer market in the United States has reached $2 Trillion in 2020 and is expected to increase in the coming years. A study concluded that English-speaking Latinos are 2.4 more likely to buy and support a business with a Spanish ad and customer service.
There are many advantages to having a bilingual virtual assistant in your team. Let us look at some of the benefits:
Increases your business capacity to give better customer service.
Most virtual assistants have experience working in the customer service industry and being able to speak in Spanish is just one of their added skills. In addition, Filipino virtual assistants are naturally kind and hospitable. It is no wonder many international BPO companies set up their offices in the Philippines. The customer service industry is one of the booming industries in the country because helping comes naturally to Filipinos.
A bilingual virtual assistant is a multitasker.
Imagine having a team member who can perform administrative duties and at the same time can speak Spanish. It is like hitting two birds with one stone. You have one team member who can have the skills of two team members. They can take care of administrative tasks and help you tap into the new market with their language skill. These people are usually well-educated and have worked in a lot of different fields.
Helps your business gain cultural insight to efficiently tap into your market.
While Latino virtual assistants can provide a more specific cultural insight to your target audience, Filipino virtual assistants can both help tap into the Latino and general market can help you make better business decisions.
Bilingual virtual assistants can help you save money on translations.
A bilingual virtual assistant lets your business cut up expenses on costly translations and translators. If you hire an English-speaking VA to help you with your marketing and customer service, you can save money in other areas of your business.
Business hours are extended.
Many see time zone differences as a disadvantage of working with a virtual assistant. If you can work around the timezone, you can make it to your benefit. A virtual assistant lets you extend your business hours. While you and your team are asleep, your bilingual virtual assistant can work based on their timezone.
VALUE Virtual Assistant is a remote staffing solution based in the Philippines. VALUE virtual assistants are competent, talented, and experienced in helping you reach new markets. Schedule an appointment with us so we can discuss how a bilingual Virtual Assistant can help turn your business dreams into a reality.
