If you own a local business and are unaware of Google My Business, you are losing out on a lot of prospective clients and customers. A business ideally should be listed on Google to get noticed and trusted. Consider this: What do you do right away if you learn about a new product, restaurant, bank, or a hospital? Google is used every day, imprinted in our lives and our brains. Consumers usually Google almost everything and if you are a business owner, it is a good reason Google should find you.
Google searches for “_____ near me” are common. They will first see a map with a list of nearby related searches beneath it before they visit any specific websites. The businesses in the result page are the businesses found through Google My Business page. You will lose all of those potential consumers if your business is not found in the results. Google My Business is a wise option for businesses to get noticed and found.
Google My Business: What Is It?
For businesses and organizations to manage their online presence across Google, including Search and Maps, Google My Business (GMB) is a free and simple-to-use service. Your business name, address, operating times, website, images, and contact details can be shared through GMB. Once your business’s information has been validated, your profile will assist potential consumers in finding you and allow them to share your information with their network.
The fact that Google My Business is free is its best feature. There is no better way to put it.
Google My Business can increase your business’s visibility, provide you with chances to interact with new audiences, and aid in your understanding of the online activity related to your business. Google My Business is a must for all businesses, but more so with businesses without physical stores or offices, and should give having a GMB page significant consideration.
Now, you might be thinking, it is another tool that needs resources — like time, money, and energy.
GMB should be a chance for all businesses to grow their brands and accomplish new objectives, not a source of tension. Fortunately, hiring a virtual assistant can help you with different tasks, including managing and updating your GMB. One less thing for you to worry about when your VA manages your GMB!
How can a virtual assistant boost your GMB?
All GMB functions-related issues can be handled by your VA, including:
Create A Compelling GMB Profile
The easiest and simplest process of creating a GMB is setting up a profile. You can do it but if you have a virtual assistant on your team, they can do it for you. You can click to create a new GMB after signing into your Google account. Include all the necessary information first, and then any additional information you wish to share, such as the logo of the business, related product, or office photos if you offer services.
Promote Your Business Thru GMB
Over time, Google My Business profile will automatically upload images from customer uploads, it is still crucial to add your own photos to make sure your business is accurately represented. Uploading photos is simple but maximizing your GMB profile requires a strategy. Your virtual assistant can handle uploading images to promote your business based on Google’s posting guidelines.
Without taking the extra step of visiting your website, Google My Business photos give potential consumers a virtual tour of your business right from their browser.
Use GMB Analytics To Understand Your Consumers More
Most virtual assistants are experienced with analytics, especially from Google. Understanding Google My Business metrics is essential to generating valuable search and traffic. These insights help you learn more about how people discover your business listing online and offer information on consumer behavior.
But sometimes using data can be difficult, particularly when trying to generate and properly analyze the most important insights. This is where a virtual assistant can be helpful.
Engage With Audience
Consumer interactions are essential for a business. Consumers post a review about whether they had a good or bad experience with your product or service. These reviews support consumer acquisition and sales generation. You may have read reviews of goods and/or services yourself. Other consumers’ decisions to buy or visit a business are influenced by those reviews.
With a virtual assistant on your team, they can take time each day to spend time with your consumers and respond to their reviews, comments, and posts to make sure your business is connecting with them.
Enjoy The Benefits Of Google My Business!
A current, comprehensive GMB page and profile for your business is a must. One of the best free ways to appear in Google search results is to develop and optimize your GMB profile. Ensuring you optimize your page takes time and knowledge.
Hire a VALUE Virtual Assistant to improve your digital presence and enjoy the benefits of an optimized GMB.
If you are ready to engage with a virtual assistant, VALUE Virtual Assistants can match you with the right and reliable, and qualified virtual assistants.
